The Book for our Times: Bootstrapping Big Businesses

Discover the secrets of transforming your dreams into successful businesses, assembling a rockstar team, and conquering the path to profitability—all without those investors constantly peering over your shoulder.

My adventure from Startup to Proficorn is an exhilarating journey of my life as a successful serial tech entrepreneur. In my book, I uncover all the valuable lessons and insider secrets I picked up to launch, scale, and sustain startups like a pro. I’m confident that this book will be an ultimate guide, providing a blueprint to create immensely lucrative enterprises with minimal dependence on external funding.

But I’m not embarking on the journey to proficorn alone. Along the way, I’ll be diving into the real-life stories of fellow proficorn entrepreneurs, immersing ourselves in their failures and successes. Together, we’ll gain invaluable insights at every step of the entrepreneurial journey. Moreover, with the wealth of experience I’ve accumulated over the last three decades, I shed light on the common pitfalls you must avoid when managing your venture.

My goal is for this book to not only help you create a profitable business but also to foster sustainable habits, thrive as a successful entrepreneur, and, ultimately, achieve greatness.

About

“This book is my emotional voyage into the heart and soul of building a profitable business. Within its pages, I pour out my experiences and wisdom, inviting you to embrace the ‘entrepreneurial mindset’ and discover the transformative power it holds for your own remarkable journey.”

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Reviews

Last 3 days was fasinating to read a Book - Startup to Proficorn' by Rajesh Jain
(Founder & Managing Director of Netcore Cloud)

Last 3 days was fasinating to read a Book – Startup to Proficorn’ by Rajesh Jain (Founder & Managing Director of Netcore Cloud), this was my fastest read of any book. I couldn’t stop reading as it was full of learnings, stories about failures, success and full of learning experience from legend.

My top 3 learnings from this book:

Life is not a destination, its a journey. Keep learning & exploring.
How to build a proficorn company
Family is not an important thing. It’s everything

Hardeep Singh

Every entrepreneur should read this book

Every entrepreneur should read this book . Instead of chasing investors , it reminds you to chase customers first . Full of advice based on his first-hand experience of creating two hugely profitable businesses in India from scratch , Rajesh uses clear language and lots of stories to inspire entrepreneurs to follow in his footsteps .
For founders, 100% of a proficorn >> 10% of an unicorn !

Aniruddha Malpani

Read this book. Have fun. Learn. Apply and perchance succeed. And even if not, live a life worth living.

A straight from the gut, honest and revealing book about a great man’s journey. His thoughts, learning and even inner-most feelings are all out there giving us a glimpse into how one of our generation’s greatest self-made entrepreneurs achieved so much success. Rajesh Jain’s humble decency, ethos and thinking are all object lessons in what a man should be, he makes it look, if not easy, at the least doable to achieve his level of success. And, if you follow his advice, perhaps this is indeed the case.

But even if isn’t building a Proficorn isn’t your life’s goal, read this book anyway. Think of it as a modern day Meditations, a way to live a good, rewarding and fulfilling life. Of course, in this case in the 21st century with a business rather than an empire to run. Still. In many ways, this book is as valuable in its teachings.

Ajay Row

About the Author

I’m Rajesh Jain, a tech entrepreneur based in Mumbai, India. My first proficorn was IndiaWorld, India’s first internet portals, back in the late 1990s. It was acquired for $115 million in one of Asia’s largest Internet deals. My second proficorn is Netcore which is a global B2B SaaS marketing technology with $100 million revenue. IndiaWorld and Netcore were both bootstrapped and scaled without raising external capital. I write daily at rajeshjain.com.

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